“It’s not about the camera.” It’s the new cool thing to say, in wake of camera nerds everywhere obsessing over gear. The truth is close to that. It is not ALL about the camera, BUT we should use the best available camera, within our budget, for each job, so, it IS about the camera to a certain extent. However, we shouldn’t get so wrapped up in gear and cameras that we just end up arguing about it online and...
Read More
Well, it’s been quite a long time since we did an edition of Reel Inspiration but we’re bringing it back and who better to start off with then our great friend, Karen Abad. We’ve been friends for about two years now but over these past few months we’ve gotten to spend a lot more time together. Karen is full of a ton...
“If you do only what you know and do it very, very well, chances are that you won’t fail. You’ll just stagnate, and your work will get less and less interesting, and that’s failure by erosion.” -Twyla Tharp
Failure by erosion is a very real threat to all creative types. I have been guilty of succumbing to this....
I really don’t think I need to spend much time discussing how important sound is but let me say this: For us, sound is just as important as the image, whether it’s for a narrative, documentary, commercial, or even a wedding piece, they all deserve equal quality in both picture and sound.
Let’s start off in the beginning, for...